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Why We Started Bonsai

I was the investment advisor to one of the world’s biggest retailers. During a summit we’d arranged with their CEO, President, and CTO, there was

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Two Stories For Two Years

Linkedin alerted a few friends of mine to the fact that this was my two-year work anniversary at Bonsai.  My mind drifted instantly back to

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When to Test vs. When to Act

I don’t think anything makes me crazier than when a business leader receives critical data and instead of acting and increasing returns, they go ahead

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To Simplify, Learn.

I was recently asked to give a talk on data change-making. I shared a story at a very relaxed pace – probably something to either

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The Sorcerer’s Apprentice

Humans evolved to interpret patterns in data – not for when data finds patterns in us. At Bonsai, we improve business results by fixing poorly

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