2022 Digital Marketing - Bonsai Data Solutions

Digital Marketing

Tailored Solutions to Grow Your Business

Our services draw inspiration from the art of Bonsai – precision measurement and holistic design create beautiful results.

Digital Marketing Features

Campaign Restructuring

Google Ads Automation

Digital Media Management

Customer Email Marketing

Paid Search Forecasting

Predicted LTV Modeling

Sears Campaign Restructuring

Bonsai optimized Sears performance marketing campaigns & accounts to remove unnecessary tech debt, increase bidding precision 50% and reduce over 1,000,000 unnecessary ads, keywords, and targeting line items from the digital management portfolio. Profit Acceleration: 200K

PropSwap Email Marketing

Bonsai designed, automated, and segmented audience for email marketing.

Revenue Generation: $400K

Ancestry Predicted LTV Modeling

Bonsai built a ML model for pLTV using Ancestry customer data and fed it into Google for use with their search accounts.

Profit Acceleration: $50K

SHS Custom Google Ads Automation

Bonsai optimized the SHS in-home repair Google Ads advertising account to ensure ads only showed to prospective customers who were in range of a local technician with appointment availability, automating this over 5,000 unique technicians and over 10,000 unique locations.

Cost Savings: $1M

ThreatConnect Digital Media Management

Bonsai managed digital media across all platforms using our Bidding Optimization.

Profit Acceleration: $500K

Ancestry Paid Search Forecasting

Bonsai created a dashboard for the Performance Marketing & Finance teams to use for quarterly search projections to aid in the hitting Finance’s set targets throughout the holiday season.

Profit Acceleration: $25K

Platform Agnostic Performance Media

Unsure what marketing channels are even right for your business? We don't add more media channels to increase performance. We truly partner with you and assess what's working and what's not. Bonsai will help you get the most out of your performance marketing budget.

No % of Media Spend Fees

Our proprietary bidding algorithms unlock incremental profits for any business model across platforms.

Website Speed Enhancements

As page load goes from one second to ten seconds, the probability of a mobile site visitor bouncing increases by 123%. You don’t need a large development team or six-figure technology budget to dramatically improve your page load speeds. We evaluate your current deployment, prioritize immediate actions, improve customer experience, and get results.

At Bonsai, we will do whatever it takes to learn about your business needs and deliver results – even if it falls outside the scope of your performance marketing program.

Whether the critical KPI is revenue, call volume, leads, margin, or pure profit, we are there with daily eyes on your accounts to make recommendations when it matters most.

Strategic Partnerships

Tired of having to pay higher service fees for every new channel or dollar spent? Bonsai works with you to create the customer acquisition plan that best suits your business.

Connected Data & Custom Measurement

Tired of conflicting performance reports? "Conversions" not reconciling with your bottom line? We work with your current technology and build automated, value-based investment impact measurement.

Unified Data & Multi Touch Attribution

Don’t spend valuable time struggling to understand how marketing is performing for your business.We work with your current technology and bring disparate and inconsistent data together to tell the full story of how people interact with your marketing efforts across every channel.

1st Party Data - Eliminate 3rd party data Risk

Relying on 3rd party data puts your business at risk. We use 1st party data, no 3rd party tracking pixels, tags, beacons, or code.